Website re-design for a North Italian Dermatologist.
The redesign goal was to improve the lead generation focused on emails and form completions.
We've reached it with a strong SEO strategy that gave the website a higher ranking on search engines which is generating 40% more weekly page views. On top of that, a solid User Flow following the K.I.S.S. rule led to a 70% increase in monthly leads.
Designed at ehi! in Milan with @AnnaCampise and @casinototale in 2016. The website lives here using Wordpress as CMS.